Happy童心會

無憂的兒童時光，熱情的兒童笑容，Happy兒童節，紀念了純真年代！

慶祝兒童節，文具、書籍、玩具…等多項好禮，正是為兒童準備一份愛的禮物，來添加節日的歡樂氣氛，也增加紀念價值。在這資訊 數位時代，給兒童個人的學用品上，多了數位化商品在市面上，例如兒童個人電腦，易學、易玩、易攜帶，價格上很實惠，功能上也採「直覺圖像式操作介面」，對兒童而言是很特別的禮物，並可與父母親家人一同研究電腦，拉近了親子互動的關係。

而在文具市場上，總是歡樂無比；各式各樣的卡通型文具，一直是受小朋友的青睞，這些無聲好伙伴，讓學童學習生活不枯燥，熱鬧滾滾！而且套裝文具組合，文具、水彩筆…等，很受孩童們的喜歡，送禮也很體面。另外，學習環境多元化，熱門的益智文具，能動動手，又能動動腦，訓練孩子腦力，激盪激發創意，增加辨識及反應能力，或培養3D 空間概念，一直是老師、家長們極為重視。

統合文具精品有限公司推測兒童節益智文具組禮品市場上，流行「文具玩具化、文具教育化、文具用品安全化」，讓孩童愉快的手動於有形，建構了無形的創意，而且商品有多功能要求，同時研發材質會趨向環保。多功能組合的益智動腦文具，讓孩童感到趣味無窮，拼湊與組合的過程中，也增進親子成長學習。統合文具生產一款智慧科學DIY，組裝拼折不需任何輔助工具，可動式，又能體驗自然界的物理現象及原理，具教育價值，紙類產品可回收，達到環保要求。從「做中學」，益智文具讓兒童學習超快樂！兒童節，就如兒童的另一個生日，學校機關、教育團體或家長們多會為小孩子挑選禮物，更刺激消費熱潮，成了眾多業者競爭的目標。而在北、中、南地區，會因家長們的消費習性不同，對於兒童節禮品的購買及認知會有所不一樣，部分家長可能會針對禮品的實用性亦或者價格實不實惠做為主要的選擇。其實，給兒童禮品大多以簡單、大方、輕巧為設計重點，就以墾青工業股份有限公司研發一款「一鏈包」，把看似平凡的一條拉鏈，玩出一體成形的包包，有大有小的零錢包款、側背包款…，一鏈包變成多功能包，收納方便，又搭配上亮麗鮮艷的顏色，不失流行風味的實用包包，吸引充滿好奇心的孩子，從商品中學創意！

Happy童心會，就是要創造兒童們喜悅歡樂，慶祝無慮的童年！

天空中無數彩球高飛，兒童心情跟著High！隨風飄的氣球，總是兒童們心目中最開心的玩伴，氣球可以帶著兒童們的心四處旅行！在兒童節個人禮品市場上，正流行多樣化及個性化的商品，魔彩列印氣球，只要使用一般噴墨印表機列印，輕輕鬆鬆就可以列印出屬於個人獨特的魔彩相片氣球。魔彩列印氣球，有了新的造型及各種花樣，成了明顯醒目色彩繽紛的氣球。優良的魔彩列印氣球，利用特別的相紙 防水 塗層及特殊的加工成型，有圓形、心形、星形3種形狀可供選擇，並有18cm、28cm、65cm、93cm…等尺寸，讓送禮者選的安心，使兒童拿著開心的歡呼！捷羽科技有限公司的魔彩列印氣球，可依照個人喜好，挑選氣球的形狀，及300多種節慶系列花邊圖案，再搭配免費提供之製作軟體，簡單操作又可以選擇自己喜歡的花邊，和喜愛的照片，製作屬於自己獨一無二的可愛魔彩列印氣球。一顆顆變化多彩的魔彩列印氣球，熱鬧消費市場，讓兒童的心也跟著飛揚！當準備了豐富的兒童節禮品，再加上氣球佈置，及每個小朋友手裡都拿著屬於自己的相片氣球，讓小朋友在節日裡充滿了想像與歡笑！送給兒童們的禮物，就是要能吸引人，又可以讓人產生好奇感，所以送給兒童的禮品一定要有特色，讓小朋友過著開心、驚喜的一天。煞費苦心精選的兒童節禮品，有益兒童心智發展或增添娛樂的禮物，如兒童書籍、文具組、ＤＩＹ玩具…等，產品內容生動，材質精緻；還有贈送炫彩妝扮的禮物，來吸引孩童目光；感恩實業有限公司研發Cool炫的造型太陽眼鏡，以超透明的PET材質，經過電鍍成了銀色炫光，再加工變造型，配上多彩鍍鍊圈鏡架，戴在鼻樑上，像兩朵可愛的小花朵在跳舞，讓孩童成了閃亮之星！外型超Q的獨特造型眼鏡，具環保又耐熱不變形，輕巧簡單閃亮亮，讓童心在節日裡Bling！Bling！

兒童節馬上快到了，想好了送什麼禮物給兒童了嗎？消費市場上，有著五花八門的各項好禮，應有盡有。其實，送給兒童健康好禮，也是一項優質選擇。

兒童是國家未來的主人翁，提升兒童的牙齒健康指數，來擁有最迷人的笑容！送給兒童牙齒保健品，牙刷，並輕鬆用牙刷，使「牙刷在手，牙齒好乾淨」！但由於兒童年齡還小，手部運動不是很靈活，或潔牙觀念不確實，外加刷牙時間的不足、愛吃零食…等，牙齒產生諸多問題。而一般學童普遍採用傳統型牙刷，要清潔牙齒，以牙醫學會所推廣的貝氏(Bass)刷牙法配合施行，其間足足有16道潔牙手續，缺一不可，而每道手續平均要刷5~10下，況且大多生活步調快速，刷牙的時間多在30~60秒之間，常無法照顧到一般刷牙時經常忽略的地方，業者卉鼎貿易有限公司進口信賴加倍潔三面牙刷，優特龍刷毛材質，比尼龍柔軟2.25倍以上，擴張褶及雙彈性支臂、刮舌器設計，沒有複雜的潔牙手續，便能將牙齒三個面，牙齒咬合面、臼齒部份、內外側牙齦溝、牙齦按摩，刷得乾乾淨淨，新奇、快速又有效，讓兒童們高高興興的去刷牙！當刷牙不再是一件苦差事，兒童也開心！享受快樂的節日，送關心兒童的健康禮；下一代的健康，從刷牙開始，讓兒童不再為牙齒而苦惱。潔淨牙齒，自由自在的笑口常開！

Happy 兒童節，兒童節禮品主要贈送的對象是國小學童、幼稚園兒童，學校、園所、補習班或家長們多會為孩童挑選禮物，更帶動了一陣消費熱潮，也成了眾多商家競爭的重點。禮物多兼顧趣味與實用，才足以分享兒童節的喜悅氣氛；送給小朋友的禮物，慎選產品材質，注意產品品質，並考慮實用性、價格實惠與否，且有利於兒童腦力開發，有益於健康成長，就是最貼心的好禮物！當然，小小主人翁是否喜歡，才是最重要！在兒童節，這個特別的日子，充滿歡樂與愛的時刻，別出心裁送禮給孩童，希望孩童們快快樂樂的享受童年生活，平平安安長大，有形的禮，無限祝福！

文章摘自ttnet.net

四月「童」樂會

四月，兒童禮贈品市場熱鬧滾滾！從學校、百貨公司、量販店、大賣場、到超商，佈置成充滿歡樂氣氛的「童」樂會，來寵愛主人翁。

由於現代家庭「少子化」現象，父母親願意花錢在小孩子身上，使得兒童用品、玩具…等商品消費金額也快速成長。在今年兒童節的禮品消費市場上，新荃企業有限公司認為以輕巧、新穎、亮麗產品為主，但由於景氣不佳因素，商品的價位上，依然是價格折扣戰；除了知名品牌高價位，其餘行銷策略採取低價位，所以整體兒童禮品消費市場呈現兩極化。至於在各地區的消費，奇異玩具國際有限公司表示，北部流行的腳步快，帶動節慶的商品銷售，至於中南部流行資訊會較慢些接受。

兒童節暢銷商品百百樣，除了玩偶、遊戲產品、扭蛋外，兒童個人學用品…等都受兒童們、大人們的青睞。

奇異玩具推測絨毛商品在兒童節消費市場上不會有太大變化，主要仍以動物造型為主，如小熊、狗…，都溫暖了小孩、大人的赤子之心！但絨毛商品多為知名玩偶，所以奇異玩具為了跳脫泰迪熊市場，設計出其他造型動物玩偶及抱枕類產品，來刺激絨毛玩具市場，增加陪伴兒童玩樂的愉快心情。另外，奇異玩具也有為企業形象玩偶設計，使企業形象活潑化，帶動大人小孩另一種收集企業玩偶的風潮。還有，近年流行公仔，不論是職棒、明星公仔…等等，只要造型可愛、偶像人物，有紀念品價值或特殊意義，多會造成搶購和收集；而軟性PVC材質的公仔，設計走向主要是跟著日本卡通主角。公仔易於收藏與擺飾，所以整套的公仔商品也常使兒童們趨之若鶩。

另一種風潮就由明星、歌手代言的電腦遊戲，使兒童粉絲迷為之瘋狂，也讓電玩產品競爭激烈！電玩，除了讓兒童放鬆心情愉快的遊戲外，也能刺激學習興趣，使得兒童學習管道更多元更便利。但對於時下有些熱門的電玩遊戲，沛帝實業有限公司表示，不是長時間坐在椅子上，猛按按鍵，就是目不轉睛的盯著螢幕上的影像，沉迷在遊戲中，此種遊戲方式對在發育中的兒童而言，不僅傷身、傷眼睛，而且也會造成家庭關係的緊張。業者觀察到此種現象，已開發互動式運動遊戲產品，沛帝的「互動式家庭運動遊樂器」，讓全身都運動起來，也讓家長與兒童可以一起同樂，適合全家一起玩的健身遊樂器。遊戲主機運用的是最新十六位元互動式晶片，在整個遊戲的過程中，充滿了真實性及趣味性，螢幕中會出現玩家選定的對手，只要在遊戲進行中揮拍或出拳，主機的感應裝置就會與球拍或拳擊手套發生感應，螢幕中我方角色就會同步做出動作，馬上出擊，動作流暢，不會有遲滯現象，使得遊戲效果更為提高，可以訓練小朋友的手眼協調及運動神經，培養其對運動的興趣，充分運動手臂、腰、臀等不易鍛鍊的肌肉，在休閒娛樂的同時達到運動健身的效果。該互動遊戲，不受場地、天候限制，隨時可玩，攜帶方便，經濟實惠；增進了家人之間的互動，讓親子感情更融洽；也可帶動朋友之間的互動聯繫，讓友情更凝聚。

對兒童的投資，早已是大多數家長所認同，因此兒童教育學用品、個人用品市場是各廠商們的兵家必爭之地。在兒童學習文具用品市場，由於價位不貴又使用率高，所以常是禮贈品的必選之一。除了經典卡通人物造型的文具，是不退流行的禮物外，產品的新潮、可愛又實用，總能吸引兒童們、家長的目光。而在環保潮流之下，文具用品也變得很環保！呈荃企業有限公司以環保概念的產品與文具相結合，即環保塑膠為材料，生產多款式造型的環保產品，如書籤、墊板、造型吸磁等，讓兒童用的安全、安心。從學用品中，灌輸環保概念給兒童，讓環保生活一代傳一代！另外，兒童的個人用品，鞋子，也是家長們時常關心與注意的。在資訊與交通發達的現代，孩童與家人或同學外出旅遊、戶外教學、運動的機會多，所以有業者專為戶外運動時所設計的舒適多功能鞋款，讓孩童們步步都健康、愉快！以新荃企業有限公司的兒童沙灘外出鞋來說，EVA發泡材質，提高舒適度，一體成型，透氣、輕巧、耐用，並可在鞋面上加動物造型的圖案釦，增加小朋友的新鮮感與創意，讓兒童們外出穿休閒鞋有不一樣的心情。

慶祝「童」樂會，總要以小小主人翁的心願禮物為優先考量。不論是小男孩最愛的遙控車、組合玩具，還是小女孩愛不釋手的洋娃娃、互動玩具，奇異玩具、新荃與呈荃都建議學校機關團體、家長們，在選購產品時，要有商檢標誌的產品較有品質保證，並且注意產品的安全性、實用性，讓小朋友開開心心收禮物，玩得、用得很高興，全家人也享受親子日！而在選購電玩遊戲商品時，沛帝建議除了考量商品的設計創意外，也要顧及兒童操作時的安全性，當然，富有教育性與啟發性者尤佳。

令兒童期待的應有盡有「童」樂會，其實各式各樣的商品都受到小朋友歡迎！只要在這歡笑的節日裡，平日忙碌的大人，準備好貼心的神秘禮物，與小孩一起度過歡樂時光，兒童們一定是快快樂樂享受這VIP的節日！

本文摘自ttnet.net

World Plastic Sector Briefing

Annual global production of plastics is estimated at 273.3 billions pounds. The plastics processing industry is prominent in every aspect of modern life. As new polymers and composite materials
are introduced by the chemical industry , so the industry is constantly refining and adding products to those that have been made over many decades. In its early years, the plastics industry greatly benefited from the substitution of plastic for other materials including various metals , wood , paper, glass, cardboard and natural fibres, etc. However, as a mature industry, the possibilities for substitution are limited, leading to greater dependence on economic growth and the expansion of demand in plastic's existing markets. The industry is also vulnerable to volatility in the global price of oil and gas feedstocks, used by the chemical industry to produce its raw and semi-finished materials.

Plastics Largely Demanded from Vehicles

Plastics are widely used in automobiles today. According to statistics, automobiles contain some 100 plastic parts of different size and materials, weighing 10-15% by weight with a clear tendency to grow. In past two decades, the use of plastics in cars has jumped by 114 percent. It is surveyed that without plastics today's cars would be at least 200 kg heavier. Plastics are loved mainly due to their lightweight property, which enable the automobile industry to save weight and thus, build energy-efficient automobiles. By statistics, 100 kg of plastics parts in cars reduces oil consumption by about 12 million tones each year in Europe, reducing CO2 emissions by 30 million tones a year.

In China, it is predicted that there is a 400 percent increase in vehicle production between 2004 and 2020, and those vehicles will need a lot of plastic parts. Thanks to exploding demand for plastic materials in recent years, China has become the world's top market for plastics production machinery, accounting for 16.4% of the worlds' total consumption. As demand for plastic products has increased, the plastic processing industrial sector has grown in response. The demand for high-tech, high precision plastic production machinery has risen. Local products cannot meet the rapidly growing demand in terms of quality and technology. China needs to import a great deal of equipment annually, accounting for around 56% of the total market. China's importation of plastics production machinery has remained high in recent years.

US Plastic Container Sales Expected to Exceed 165 Billion Units in 2008

Plastics features lightweight, resistance to breakage and affordability, which makes them superior to glass, paperboard and metal as containers. Thanks to the property in packaging application superior to paperboard, metal and glass, plastic container demand in US is predicted to surpass 165 billion units in 2008, namely requiring more than 14 billion pounds of resin. By 2008, the demand for plastic bottles will approximate 110 billion units, universally boosted by the fast penetration of plastic bottles into smaller container sizes because of advances in barrier properties and consumer preferences for convenient and portable containers.

Besides, cans, squeeze tubes and trays also have promising prospects. Plastic cans are favored from wider applications like coffee, snack food and paint packaging, with a trend to take the place of metal ones. Plastic cups, bowls and tubs, mainly in polypropylene are increasingly demanded basically in single serving forms, such as fresh fruit, gelatin, pudding, dry snack foods, cereal, baby food and soups.

Among resins, HDPE, mostly-applied plastic container resin, continues to decline while PET and polypropylene celebrate robust growth due to speedy expansion in beverage applications. Polypropylene, with cost and weight reduction advantages over HDPE in dairy product containers and even cheaper than PET, is becoming more and more popular as the fastest-growing resin, widely applied in tubs, cups and bowls, trays, bottles and cans. The advantages of polypropylene bottles also include good clarity, natural translucency, moisture and impact resistance, chemical inertness, lightweight, durability and excellent dimensional stability. The demand of polypropylene resin for container production is predicted to climb 6.3% per year to 965 million pounds in 2008.

Global Plastic Pipe Output to Hit 6.3 Billion Meters by 2007

The building and construction (B/C) industries are major pipe users. Due to its low cost, durability, strength and easier for extrusion, Polyvinyl chloride (PVC) lasts to govern plastic pipe market as the most-frequently used resin, enjoying over two-thirds of plastic pipe demand. High Density Polyethylene (HDPE) pipes celebrate robust demand all over the world, favored by increasing uses of small-diameter pipe in natural gas transmission, as conduit for electrical and telecommunications applications, and as corrugated pipe for drains and sewers.

Global demand for plastic pipe is predicted to grow more than 4 percent per year through 2007, topping 6.3 billion meters. Although battling with other materials such as concrete, metals and vitrified clay thanks to its durability, ease to install and low cost, plastic pipes will continue to outpace growth for overall pipe demand, accounting for 47 percent of the total. General speaking, the growing momentum comes from some developing regions such as Latin America, Africa/Mid-east and the Asia/Pacific region due to ongoing infrastructure development. U.S. is the biggest consuming nation, with demand expected to increase 2.5 percent per year through 2007 to 15.5 billion feet, spurred by improved fixed investment activities, continued highway and street construction, and the rehabilitation of aging or obsolete sewer, drainage and municipal drinking water systems. In EU, the spending on construction will bode well thanks to improved economic conditions. Farewell to zero economic growth, Japanese plastic pipe demand will pick up, reversing years-long declines. China has become the world's pipe manufacturing center, and is a major exporter of products to the U.S., as are other Asian producers.

In recent years, consolidation, restructuring and retrenchment in manufacturing and other industries also have adversely affected the pipe industries.

From ttnet.net

豬寶寶誕生潮 引爆婦幼用品商機

受到金豬年說法的影響，想在今年生個豬寶寶的人不少。雖然專家一再宣導，所謂金豬年其實只是誤傳；2007是丁亥豬年，若以天干、地支與正五行對應關係推算起來，應該是火豬年才對，另一派依古代制定的「六十甲子別五行圖」推算，則是土豬年。不過，金豬也好，火豬、土豬也罷，中國人相信，只要是豬年出生的寶寶，都能一生富貴吉祥、衣食無缺；再加上前兩年是孤鸞年，因此，趕在四月前結婚生子的新人特別多。不管是討個喜氣，還是民俗迷信，不可諱言的，這波豬寶寶誕生潮確實已經帶來了廣大的商機。

根據媒體報導，這波熱潮不但讓大陸地區的婦幼產品大為暢銷，就連坐月子中心明年一到五月，也都幾乎預約額滿，能提供24小時服務的住家「月嫂」，在市場上更是搶手。還有國際品牌的尿布廠商，看準了百分之六十的尿布市場增長率，一舉投資了二十億人民幣。此外，依奶粉、嬰幼兒食品等廠商保守推測，成長率至少也有百分之十。

當然，除了尿布、奶粉…等廠商「錢」途一片光明外，胎教產品，孕婦用品、保養品，產婦護理、營養補給品，嬰兒服飾、清潔護理用品、嬰幼兒玩具，以及嬰兒沐浴、安全、外出用品……等等相關廠商，也全都跟著大大受惠。另外，間接受惠的產業同樣不少，其中，又以金飾業者與禮贈品商，受惠最多、最明顯。

用金飾來表達祝賀之意，向來最受國人喜愛；除了黃金具有保值功能外，針對特定節日設計的特殊造型，還賦有珍貴的紀念價值。據業者調查顯示，彌月金飾在滿月禮市場中，就佔了38.4%，各種新生兒用品共佔36.0%，而贈送禮金讓新手爸媽自行添購的，則佔了12.3%。不過，雖然多數人仍會選擇贈送彌月金飾，但隨著時代不同，現在已經很少人會送傳統的金條、金鎖片了。在精緻性、實用性以及金價狂飆的考量下，擅長整體造型設計、包裝，款式豐富、新穎，並積極與異材結合、異業結盟，而呈現出多元樣貌與組合的品牌彌月金飾，相較於傳統銀樓，更能滿足消費者的期待。

針對丁亥豬年，流行金飾品牌「真愛密碼」獨家取得華納授權，推出共有七款金飾、三款銀飾的「金豬報喜」系列。圓滾滾的華納豬小弟，有的身穿厚重棉襖，有的肚臍鑲嵌一顆象徵招財的黃水晶，還有的脖子上掛著古代錢幣代表財源滾滾來。另外，「寶貝熊幸福袋」彌月賀禮，也不同於往年禮盒形式，特別採用柔軟的布袋包裝，內附一只可愛小熊，不但更方便攜帶，還可當成新年「福袋」贈送親友。

另一家知名品牌金飾「甜蜜約定」，2007年則是與上海商業儲蓄銀行異業結盟，簽下高人氣廣告代言明星Pukii的年度肖像權。Pukii淘氣、逗趣的可愛模樣，在墜飾、御守、手鍊、戒指等四種品項中，同樣展露無遺。多款與各色水晶、純銀搭配的造型，在色彩與感覺上顯得格外活潑、豐富，原廠精緻的Pukii禮盒包裝，以及市面上買不到的Pukii音樂玩偶贈品，讓此系列金飾在祝福和紀念意義外，又增添了一份收藏價值。

除了彌月金飾外，實用性高且設計、包裝越來越精緻的新生兒用品禮盒，同樣也是滿月贈禮的主流。像是嬰兒服禮盒、奶瓶組、沐浴禮盒、嬰兒玩具禮盒、外出抱毯等，可說是目前市面上最普遍的禮盒組，不論價位、組合與品牌各方面，選擇都相當多。所以挑選時，一定要注意產品的品質與安全性，且最好能先向新生兒父母確認小Baby的成長速度、品牌習慣及欠缺哪些用品，否則同樣的禮盒收到五組，再實用的東西也不實用了。

以尿布、奶粉來說，雖然不嫌多，但如果沒先問清楚，不是容易尺寸不合，就是用不習慣；另外像嬰兒包巾、睡袋、抱毯之類的，材質上也不宜太厚重，應以保暖透氣為佳，不然現在冬天時冷時熱，悶出一身汗的話，反倒容易著涼。再來，如果碰到過敏體質的寶寶，嬰兒服、沐浴用品等產品就要格外注意，要是不清楚哪些成分、材質容易引發過敏，這類和身體直接接觸的產品，不妨就避免。

不過，在少子化的影響下，現代人其實越來越捨得為小孩花錢，雖然一般標榜防霉、抗菌的產品都不便宜，但為了Baby的舒適與健康，購買率還是逐年增加。其他高單價的啟發玩具、多功能的手推車…等等，也有越來越多的人捨得買來送禮。而在這種高消費的市場結構改變下，一些來自歐、美、日等先進市場，更高質感、更精緻的嬰幼兒產品與服務，亦開始紛紛進軍台灣，使得台灣嬰幼兒消費市場的格局與價位，逐步推升至更高層次的市場區塊。

推出Baby系列商品多年的知名精品品牌Tiffany就發現，近年Baby系列商品業績明顯成長，品項也越進越多；而上門選購的多半是25~35歲的年輕人，顯示贈送Baby精品在台灣也慢慢成為一種趨勢。或許是受到高收視率的外國影集，和媒體爭相批露名人結婚生子所用產品…等種種因素影響，讓送精品給新生兒也變成一種表現時尚的方式，因而造就了Baby精品的成長。像是Tiffany的手搖鈴，有典藏價值與增值空間的泰迪熊，以僅0.5毫米厚小羊皮手工縫製的Loewe小獅，還有Cartier專門為Baby尺寸設計、可調整長度的幸運手鍊…等，都是目前很熱門的時尚Baby精品。

而這些Baby精品，其實也像成人精品一樣，具有增值的作用。不過最重要的，當然還是長輩祝福的心意與紀念價值。比如Cartier的幸運手鍊，便是取材自英國的傳統；在英國，每個小女孩一出生，長輩就會送一條上面掛了一個墜飾的幸運手鍊，每過一次生日，再贈送一個新的墜飾，因此意義非凡。而Cartier新推出的Baby charm系列鍊墜，更進一步以紀錄新生兒出生狀況為設計主題，如尺墜可刻錄身高、砝碼墜能紀錄體重、代表男女性別的鍊墜上可以刻上姓名…等等，既是完整的出生紀錄，也是獨一無二的飾品。

像英國幸運手鍊這樣值得保存的傳統誕生賀禮，我國同樣也有。那就是遠從南朝流傳至今，有狀元筆雅稱的胎毛筆。根據古書上記載，胎毛筆可為嬰兒除災解厄，驅邪避兇，安身去病及延年益壽，甚至還能帶來一生的鴻福。另外，將嬰兒出生後約七到十天脫落的臍帶頭，利用超微真空技術處理後，製成臍帶開運印鑑，藉由台語臍帶與「財帶」的諧音，象徵引財、帶財、發財的意義，則是從台灣保存臍帶的特有傳統，所開發出來的特殊紀念品。

除了胎毛筆、臍帶開運印鑑外，新世代爸媽為寶寶準備的永恆禮，花樣還有很多。像是以999純金為寶貝留下人生第一步的黃金腳印；採用繁複脫臘鑄造法，完全複製寶寶手腳形狀的水晶琉璃手足印；如果預算不夠，也有可自行DIY的金箔誕生證書及手模、腳模黏土可選擇。而名堂最多的日本，現在則流行訂製一種和寶寶剛出生時體重一模一樣的誕生小熊，不但像其他永恆禮一樣，能忠實、完整紀錄寶寶姓名、生日、頭圍、胸圍、身高、體重等資料，長大後，還能讓長輩重溫、寶寶體會，他剛出生時，抱在懷中是怎樣的感受，是不是相當窩心啊。

豬年生個寶寶，可不只華人瘋狂而已，同樣相信十二生肖的韓國跟日本，也掀起了一股生豬寶寶的熱潮。在韓國，豬被視為富和福的象徵，如果夢見豬的話，還被視為發財和幸運的徵兆；且韓文豬的發音和錢諧音，所以生個豬寶寶，就代表財富滾滾的意思。因此，韓國目前預約婦產科、做月子中心的熱門程度，比起大陸來也不遑多讓。

而在日本人認知中，漢字的「豬」，指的是野豬。嘴尖獠牙的野豬兇猛健壯，野性深受日本人崇拜和喜歡，還會用來稱讚人勇猛、健康尤其是對小朋友。甚至連俄羅斯也準備在這特殊的豬年，沾沾豬的運氣和喜氣；雖然俄羅斯並沒有十二生肖的說法，但或許是受到中國影響，俄羅斯人也普遍認為今年無論是結婚還是做生意，都會一帆風順，在這一年出生的孩子也會特別聰明、有出息。

不管是中國人、韓國人炒作金豬寶寶，想大發金豬財也好；日本人強調「豬突精神」，期待豬年能為日本帶來新生的機會也好，或是像俄羅斯人純粹湊熱鬧都好。雖然專家學者相當憂心在這波誕生潮出生的寶寶，未來將面對嚴酷的競爭，但從提高出生率及帶動商機、刺激消費的觀點來看，其實也不全然是件壞事不是嗎？

《文章摘自ttnet.net》

青少年逐漸棄CD而去 iTunes今年內將成全美最大音樂銷售商

根據最新的調整，2007年有 48%－將近一半的青少年沒有購買CD，比2006年的 38%上升不少，音樂下載的大餅正在擴大當中，由Apple inc(AAPL-US；蘋果)iTunes帶起的風潮。

美國《洛杉磯時報》撰文引述統計數據表示，現在越來越少青少年還保有對CD的熱情，這加速了唱片產業從雷射唱片轉向數位音樂下載的痛苦轉型。

這項統計數據揭露了一個訊息，就是蘋果電腦在其中獲利豐厚：蘋果的iTunes只販售數位音樂下載，現在已經超越美國大型電子產品零售商Best Buy(BBY-US)，成為全美第二大音樂銷售通路，第一名是主要販賣CD的連鎖零售業者Wal-Mart。

負責調查的 NPD集團音樂部門主管 Russ Crupnick表示，今年內iTunes就會取代Wal-mart，成為最大的音樂銷售商。

目前產業界還在摸索，該如何以數位音樂下載取代流失快速的CD銷售生意。根據研究公司 NPD集團的研究數據，這一波汰舊換新的變化非常迅速，而且由誰領導。

購買線上音樂商店合法音樂的比例提高了，去年有2900萬人都買過線上音樂，2006年時只有2400萬，增加 21%，但是遠遠不及CD銷售量下滑的速度和一般人下載盜版音樂
的比率。根據這份研究數據，去年大約有 100萬消費者不再購買CD。

逛唱片行、買張唱片，已經不再是許多青少年的行為模式，但是越來越多人下載不合法的音樂，去年有 48%的青少年沒買過一張CD，比前年多了 10%。

去年，一般的網路使用者透過非法下載得到超過6%的音樂，非法下載來源包括CD、非法檔案分享，但是這些使用者花費在音樂上的錢卻低於 10%、約40美元，比前年的44美元少了 4美元。
但是這份研究報告指明了一項世代差異，那就是合法線上銷售在 36-50歲的人口中開出紅盤，這給了唱片產業界人士一絲希望，目標瞄準年長成年人的荷包。

Electrical - Electrical Industry in Mixed Moods -html

While the electrical market lasts to mature, original equipment manufacturers (OEM), original design manufacturer (ODM) and moulders confront mounting pressure to reduce costs as struggling to achieve the optimal balance of functionality, appearance, productivity and cost reduction. However, dangers sometimes come with chances. Up-and-coming global outsourcing tide brings hopes to contract manufacturers. In facing the changeover, they react with mingled mood, half caution and half relief.
Motors Sizzling with Growing Replacement Demands
Although motors fix to their traditional design architecture, the innovation of miniature DC drive systems never ceases as industrial players continue to combat in achieving the next level of miniaturization, power to volume, and precision. Manufacturers work hard to customize to clients' needs by providing a wide spectrum of custom and semi-standard options, including special bearing systems and lubrication, special commutation and brush systems, special coil voltages, extended temperature range versions, custom lead wires connectors, and cabling, modified shaft configurations, thru-shafts, and hollow shafts and modified motor geometry. Large IEC frame motors, which consist of frame sizes IEC80 to IEC500, account for the biggest share of market revenue and over the next few years is predicted to remain the major revenue contributor. Motor continues to be a sizzling market. According to the latest statistics from IMS Research, the low voltage segment of this market in Europe, the Middle East and Africa (EMEA) is expected to reach $1.7 billion. A crucial factor that contributes to this market's overall robustness is the high proportion of motors that are made each year for replacement.
From ttnet.net

Electrical - Electrical Industry in Mixed Moods

While the electrical market lasts to mature, original equipment manufacturers (OEM), original design manufacturer (ODM) and moulders confront mounting pressure to reduce costs as struggling to achieve the optimal balance of functionality, appearance, productivity and cost reduction. However, dangers sometimes come with chances. Up-and-coming global outsourcing tide brings hopes to contract manufacturers. In facing the changeover, they react with mingled mood, half caution and half relief.

Motors Sizzling with Growing Replacement DemandsAlthough motors fix to their traditional design architecture, the innovation of miniature DC drive systems never ceases as industrial players continue to combat in achieving the next level of miniaturization, power to volume, and precision. Manufacturers work hard to customize to clients' needs by providing a wide spectrum of custom and semi-standard options, including special bearing systems and lubrication, special commutation and brush systems, special coil voltages, extended temperature range versions, custom lead wires connectors, and cabling, modified shaft configurations, thru-shafts, and hollow shafts and modified motor geometry. Large IEC frame motors, which consist of frame sizes IEC80 to IEC500, account for the biggest share of market revenue and over the next few years is predicted to remain the major revenue contributor. Motor continues to be a sizzling market. According to the latest statistics from IMS Research, the low voltage segment of this market in Europe, the Middle East and Africa (EMEA) is expected to reach $1.7 billion. A crucial factor that contributes to this market's overall robustness is the high proportion of motors that are made each year for replacement.

Battery Powered up 6.6% through 2008It is predicted that world demand for primary and secondary batteries will climb 6.6% percent per year through 2008 to $65 billion. The growth momentum mainly comes from some developing regions such as Africa and the Mid-East, Eastern Europe, Latin America and Asia/Pacific, boosted by regional robust economic growth. Especially, China, Argentina, India, Iran, South Korea and the Ukraine will play the crucial roles too grab the best gains. The markets in industrialized countries like U.S. EU and Japan will also benefited from higher income levels, which result in mounting sales and use of many battery-powered products.

In the past decade years, there were several new batteries launched such as nickel-metal hydride, secondary lithium, zinc-air designs, rechargeable alkaline and lithium-ion, widely applied in portable computers and portable cordless hand tools. First developed in the 1960s and commercialized in 1970s, lithium batteries now have six lithium battery types, approximately 30 commercialized electrode couples, and over thousand specific designs. The new generation of lithium batteries has large scale of sizes available from king-size cells used for powering vehicles or storing significant amounts of utility power to queen-size cells capable of powering micro-electromechanical gears. The lithium battery technology takes the place of once-popular alkaline batteries and NiCad batteries and some tentative uses of NiMH batteries because of its inherent higher energy density, compact and longer operational time to meet the demands of next-generation portable electronics.
The sales of consumer-orient battery will outpace other market segments, spurred by soaring demand for products used to power high-drain portable electronic devices. The demands of non-lead-acid secondary batteries tend to outpace that for primary and lead-acid secondary types through 2008, fueled by the popularity of multifunction handheld devices with reduced recharging time. Lead-acid batteries keep gaining market in terms of value thanks to stronger growth in automotive output as the uses rise from the population of some applications like backup power supplies and industrial motive power.

Relays & Switches Get MinimizedRelays and switches continue to get minimized as jog switches and joy sticks are shrinking in size in offering more sophisticated user interface with cell phones, PDA's, and other consumer electronics. The trend toward smaller loads, voltage, and amperage signal a more significant design challenge to switch and relay manufacturers than minimizing their physical size. Two of the prime drivers heading to smaller loads are portable, rechargeable devices and the nearly ubiquitous. Switch sales improved 17% in the first half of 2004 and soared largely in Q2 2004 as compared to the same period of last year, yet the market has declined in Q3 and predicted to further slow down in 2005. Still the switch market should still outperform the overall economy in 2005.

OEM & ODM Booming with Globalization OutsourcingIt's difficult to find any company that completely manufactures its own products as most manufacturers in Europe and the United States make use of outsourcing to lower overall product cost. In response to changing global economic climate, world major players focus on giving the OEM greater flexibility, improved cost effectiveness, reduced cycle time, reduced time to market, and sustained or higher quality. In this case, outsourcing must be a valuable component of manufacturing strategies. Especially when demand is stable, inventory-holding costs low and labor a high proportion of total costs--overseas production in low-wage countries is a very attractive idea. In addition, when in changing economic situation, outsourcing can minimize the risk of dramatic change on business circle. Industry players could free themselves to spotlight on their core competencies and tighten R&D capability.The original design manufacturers (ODMs) market grows stronger than OEMs (original equipment manufacturer) thanks to they will diversify their product offerings to their OEMs customers. ODMs also tends to outpace the electronics manufacturing services (EMS) market by about 11.5% annually and climb from about $40 billion in 2003 to $101 billion in 2008 while ODMs expand globally by adding product offerings and strengthening their design capabilities. Nevertheless, the EMS market will keep growing while its sales increase from about $92 billion in 2003 to more than $160 billion in 2008.

From ttnet.net